March 22, 2020
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Create Activity For Personalization in AEM 6.4

Below are the steps to create personalization in Latest AEM.

Add and configure ContextHub Segments- Audience Creation
Create a Brand and related Activity, (We need to select ContextHub as an Engine and create its Experiences from the new segments);
Add targets and relevant personalization components for each Experience.
Configure the targeted component to use ContextHub as an Engine;
Test the configuration

In this post, we are going to explain the Activity creation. As mentioned in the previous post, we can create an activity through the Activity or offers section of Personalization.

Steps to create an activity.

Go to the previously created brand, and click on create > Create Activity.


On the Details, page fill out the details. Ensure ContextHub is selected as a target engine. We have 'client-side AEM rules' and 'Adobe Target' as additional options.


In the Target section, click on add experience and select an experience as per your needs.



(We have selected male)


Click on 'Add Experience' and provide an Experience Name and click OK.


Now the target section looks like this.


In the Goals & Settings section update the duration and priority if required. Click on Save.


Now the newly created activity is listed below.


We also have edit options for selecting the created activity.

NEXT: Steps to configure personalization from brands, activity with a sample


By aem4beginner

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